Shri Venkatesh Refineries Limited (SVRL) operates as one of the rapidly emerging refinery companies under the brand name “Rich Soya.” It stands out as the leading edible oil brand in Maharashtra, offering high-quality products at an exceptionally affordable price point. Committed to health and quality, SVRL has established itself as a prominent player in the industry.

The company’s journey began with its incorporation on February 28, 2003, as a non-government entity, operating under the Companies Act, 1956, in Maharashtra. Initially named Shri Venkatesh Refineries Private Limited (SVRPL), SVRL started its operations in 2003. Three visionary and dynamic entrepreneurs, namely Dinesh Ganapati Kabre, Ramesh Ganapati Kabre, and Anil Ganapati Kabre, initiated the journey by venturing into the manufacturing and marketing of soya oil and its by-products in Jalgaon, Maharashtra. Their dedication and innovative approach laid the foundation for the growth and success of SVRL.

In my capacity as a developer, I was entrusted with a set of crucial tasks aimed at enhancing SVRL’s online presence and facilitating e-commerce capabilities. These tasks included:

1. Setting up an E-commerce Compatible Website: My primary responsibility was to create a website that could seamlessly support e-commerce functionality. This involved transforming the PSD designs and animations provided by the company into a fully functional web platform. The site was structured to incorporate key sections, such as the landing page, product pages, contact information, and various management pages.
2. Integration of WooCommerce: To enable e-commerce transactions, I integrated WooCommerce, a powerful e-commerce plugin for WordPress, into the static website. This addition allowed for the effective management of product listings, shopping carts, and checkout processes.
3. Implementation of Discount Coupons: I configured the website to support the use of discount coupons. This feature enhances the customer shopping experience by providing opportunities for savings and promotions.
4. Tracking Delivery: Ensuring smooth order tracking and delivery management was another essential aspect of the project. I integrated features and plugins that allowed customers to track the status and location of their orders, fostering transparency and customer satisfaction.
5. Payment Gateway Setup: For seamless and secure online transactions, I integrated a payment gateway into the website. This facilitated a safe and convenient payment process for customers, enhancing trust and reliability.

By successfully completing these tasks, I contributed to SVRL’s online growth and its ability to cater to a broader customer base through e-commerce. The website, equipped with essential e-commerce features, not only promotes SVRL’s products but also enhances the overall customer experience, making it easier for individuals to access high-quality edible oils and related products offered by the brand. This digital presence represents a pivotal step in SVRL’s journey to expand its reach and serve a larger audience with affordable and healthy edible oil products.